(860) 678-4300



  • Kristen Myers, Village On The Isle

    I have been very impressed with the quality and creativity that Bluespire has provided in the design of our website, all of their creative work, and overall assistance in the rebranding of my community. The Bluespire team is also quick to respond and always willing to listen and collaborate together. I feel I have an excellent support team helping me to achieve our occupancy goals.

    Kristen Myers
    Sales & Marketing Director
    Village On The Isle

  • Nicole D. Muller, Westminster Communities of Florida

    I trust the Martino and Binzer team (now Bluespire Senior Living) to deliver results and drive leads and sales. Their passion and ongoing dedication to learning about senior living sets them apart. They excel in developing creative approaches from building a brand to direct mail, advertising and website development with the end goal to build occupancy for your organization.

    Nicole D. Muller
    Vice President of Sales and Marketing
    Westminster Communities of Florida

  • Stacie Bornemann, Presbyterian SeniorCare

    We were exhausted trying to come up with another way to overcome "I'm not ready yet”. We needed more leads to get more sales.

    Bluespire Senior Marketing, formerly Martino & Binzer provided Longwood with all the tools our sales teams need to be successful. But, don't expect conventional marketing methods. If you want creativity - If you are looking for a firm with fire in the belly and a passion behind all they do for their clients.... Welcome to your future marketing and sales partner! You will NOT be disappointed! 

    Stacie Bornemann
    Senior Director Sales and Marketing
    Presbyterian SeniorCare

  • Terri Cunliffe, Covenant Retirement Communities

    The decision to partner with Martino & Binzer (now Bluespire Senior Marketing) resulted in an 8% improved occupancy over a two year period of time. Our 12 communities located in eight states represent very different markets. M&B was adept at quickly learning those markets and creating marketing and sales strategies that financially transformed our organization. 

    Terri Cunliffe
    Covenant Retirement Communities

  • Patricia Mack, Fleet Landing

    At Fleet Landing we had a genuine occupancy challenge and needed to supercharge our sales and marketing efforts in order to meet our aggressive goals and avoid bond covenant defaults.

    When we hired Martino & Binzer (now BluespireSenior Living) we got the “A” Team, we got a fully-integrated solution of sales, marketing and technology and most importantly, we got the results we needed. 

    Thank you to Dave, Jay, Fran, Anne and the rest of the “A” Team.

    Patricia Mack
    Senior Director of Independent Living Services
    Fleet Landing
    Atlantic Beach, Florida

  • Douglas C. Halvorsen, The Evergreens

    Over the past 15 years I have consulted with many national industry experts supporting a variety of significant areas in our community's life - Bluespire is in the top three or four of those consultancies. I trust Bluespire's commitment to furthering our growth, I highly value the individual working relationships, and I see the practical business advantages of our partnership.

    Douglas C. Halvorsen
    President and Chief Executive Officer
    The Evergreens Continuing Care Retirement Community
    309 Bridgeboro Road, Moorestown, NJ

  • Elizabeth S. Dupree, Benchmark Senior Living

    As a Regional Manager at Benchmark Senior Living for me to be truly successful at exceeding revenue goals as well as increasing move-ins and sales I must have a partner that works seamlessly with my team and our systems. Bluespire Senior Marketing is a TRUE partner.  They work with me to create marketing programs that exceed the goals of our communities. I appreciate the openness in communication and the transparency of ongoing reporting and evaluation. 

    Their ability to adjust quickly to the changing market and community needs has helped to propel Benchmark to success. We work together to create AMAZING, award winning collateral and advertisements.  I constantly get compliments from competitors and prospects on how beautiful our materials are and the user friendliness of our websites.  We even get compliments on our SEO presence!  The technology tools and modules, created specifically by Bluespire Senior Marketing, give my team the edge above competition necessary to achieve sales excellence.

    Elizabeth S. Dupree
    Senior Director of Community Relations
    Benchmark Senior Living 

  • Stacey Nannery, Westminster Canterbury Richmond

    Westminster Canterbury Richmond continues to enjoy a positive partnership with Bluespire Senior Marketing.  Based on their recommendations, Bluespire Senior Marketing produced a direct marketing campaign to generate new leads in addition to re-engaging existing leads and prospects.  These events were well attended and generated more than 100 new leads and re-energized existing leads to reconnect with our community.

    In addition, Bluespire Senior Marketing developed a new website & mobile site for Westminster Canterbury Richmond that has a clean, professional design that reflects our brand: LIVE LIFE WELL. The revised site was designed for seniors to use.   The new website also includes analytical tracking and reporting capabilities that allow us to identify which marketing tactics are converting the highest response rates so we can make informed decisions about marketing dollars.

    Stacey Nannery
    Director Sales and Marketing
    Westminster Canterbury Richmond
    1600 Westbrook Ave. Richmond, VA 23227

  • Joan Myers, Liberty Lutheran

    In 2012 when we acquired a CCRC that needed brand and market re-positioning we engaged Martino & Binzer, (now Bluespire Senior Living) to assist us and we have been exceptionally pleased with the results. We now consider them valued collaborators as we address marketing and sales challenges throughout our organization particularly in the area of online strategies that are evolving at a rapid pace.

    Joan Myers
    Senior VP-COO
    Liberty Lutheran
    Ambler, PA

  • Kristen McCaig, SQLC Corporation

    Our partnership with Martino & Binzer, now Bluespire Senior Marketing, has lasted many years and has evolved as we have grown as an organization.  In order for us to be successful we need to partner with the “best” in the field, that is why we have a strong partnership with Greystone, Forte and Bluespire Senior Marketing. They are all true innovators in Senior Living. As the Vice President of Corporate Sales and Marketing, it is imperative that all partners work together to serve our business and our mission. Bluespire Senior Marketing is a crucial element to ensure our marketing is truly integrated among our partners. We value our relationship with them and value the creativity and innovation Bluespire Senior Marketing brings to our business every day!  

    Kristen McCaig
    VP Corporate Sales & Marketing
    SQLC Corporation
    Dallas, TX

  • Tammy Sunderman, Hearth Management

    Since we switched to Bluespire Senior Marketing in January of 2015 we have seen a 31% increase in inquiries.  They consistently monitor our performance, make updates to increase our conversions and improve our performance. The staff is very friendly, attentive, and easy to work with.

    Tammy Sunderman
    VP Sales and Marketing
    Hearth Management
    Syracuse, NY 13202

  • Vassar Byrd, Rose Villa

    Bluespire has been instrumental in creating and executing a comprehensive strategy for both the Sales and Marketing efforts at Rose Villa. Their partnership has resulted in a very successful rebranding and redevelopment launch for our community, helping to position us for strong future growth.

    Vassar Byrd
    Chief Executive Officer
    Rose Villa Senior Living 
    13505 SE River Road / Portland, OR 


When you're tired of those half-empty bottles of inspiration... Contact the big idea company!

Ask a question. Get in touch. Fill out those boxes down there—or give our Hartford office a jingle at 860-678-4300.